Terms & Conditions

Last updated: November 2020


Below you will find our 'Booking Conditions', important information regarding our services and our 'Terms of Use'.

References below to ‘we”/“our”/“us”) are to Unmissable England Limited. Unmissable England is a national Destination Management Organisation specialising in experiential tourism. This booking website has no involvement in the organisation, delivery or management of experiences/tours. Experience Providers are responsible for delivering services (experiences/tours). 

These Terms and Conditions, along with our general Terms of Use, set out the basis on which you can visit and use our website. Please read them carefully as they contain important information. If you do not agree to these conditions you should not proceed to use the website immediately. Before you place an order, if you have any questions about these terms and conditions please contact us. Whilst we shall endeavour to ensure that this website is available 24 hours a day, we cannot accept any liability if for any reason it is unavailable at any time or for any period of time.

Unmissable England is an online travel agent offering experiences (being “Experiences” offered via the Unmissable England website from time to time) to the public on behalf of the providers of such Experiences. Unmissable England acts as agent on behalf of the provider of each Experience advertised on our website. We will facilitate bookings and interrelate between you and Providers. 

Booking Conditions 

Please ensure you read our booking conditions carefully.

1. Application of these Booking Conditions

Your contract with us is subject to these booking conditions. A contract will exist between us once you have booked and paid for the experience(s) and we have issued you with our booking confirmation. 

When you make a booking you guarantee that you have the authority to accept and do accept on behalf of your party the terms of these booking conditions and agree on behalf of everyone travelling in your party to be bound by them. All bookings must be made by a person aged eighteen years or over. Where your booking is for more than one person, the first-named person in your party aged eighteen years or over will be treated by us as the 'lead name' for your booking. The lead name will be responsible for making all payments due to us in accordance with our contract.

2. Price and Payment

At the time of booking the price will be notified by us to you, along with confirmation with what is included within your booking. What the price includes will be confirmed to you by us at the time of booking and set out in a booking confirmation. You will be required at the time of booking to pay the full amount of the quoted price. If we do not receive the balance then we will treat the booking as cancelled by you and you will be liable to pay our cancellation charges (see below). 

The price does not include insurance or transportation to or from the experience. If you cannot locate your booking confirmation email, or if you are unsure whether a booking has been completed successfully please firstly check your junk or spam email folders prior to contacting us. 

To avoid the risk of duplicating bookings, prior to placing another booking, you may get in touch and check via our contact page. We are very happy to help and can confirm whether your order was successfully placed and can resend a booking confirmation as required. Please have your confirmation email with you when attending the experience. We will send the Experience Provider details of your booking. Completion and submission by you of our booking form will be treated by us as confirmation that you have read, understood and accepted these booking conditions. The prices payable for the products and services are those quoted on this website at the time of purchase. 

Unmissable England reserves the right to change prices without notice whether such changes are related or not to alterations in exchange rates.

3. Changes or Cancellation

3.1 Changes by You

If you wish to make any change to your booking at any time after our booking confirmation has been issued, we will try but cannot promise to meet your request. We require your authority in writing before we can make any change. If a change is requested in relation to a group booking we require the authority in writing of the lead name before we can make the change. You can reschedule the date or time of your experience (or add or remove guests) within 24 hours of placing your order or at least 14 days before the experience is scheduled without charge.

If you reschedule an experience, the Rescheduling/Changes Policy is based on the original purchase time and original start date of the experience. An administration fee will be payable of £5 per guest where your request is received by us 13 - 7 days prior to the date of the experience and £10 per guest where the request is received 6 - 0 days prior to your date of the experience. This admin fee is non-refundable.

Standard Rescheduling/Changes Policy:

Days before the experience is scheduled:

Within 24hrs of booking, or at least 14 days No charge

13 - 7 days £5 per guest

6 - 0 days £10 per guest

3.2 Cancelling Your Booking

If you wish to cancel a confirmed booking or any part of it relating to any guest (in the case of a group booking), we will require your authority in writing, or in the case of a group booking, the authority in writing of the lead name to do so.

Our cancellation charges apply to cancelled bookings. We will not refund to you any administration charges, bank processing fees or donations made to our visitor giving programmes or any other fees or charges made by us and paid by you relating to your experience in the event of cancellation by you. 

We incur costs from the time you make your booking and you agree that if you cancel your booking, our cancelation charges will cover our losses and expenses, as per the table below. Our cancellation charges increase the nearer the cancellation is made to your experience date as we may not be able to resell your experience without making significant price reductions, or at all. 

We recommend that you take out insurance cover for cancellation adequate to cover the value of your trip. If the reason for your cancellation is covered under the terms of your insurance policy, you may be able to reclaim these charges.

You can only cancel the date or time of your experience (or add or remove guests) within 24 hours of booking and 14 days before the date of your experience. For a full refund (excludes bank processing fees), cancel within 24 hours of booking or up to 14 days before the experience is scheduled to start. 

If you cancel between 13 - 7 days you will be entitled to a 50% refund (excluding bank processing fees). If you cancel 6 - 0 days, do not attend or arrive late you will not be entitled to any refund.

Our cancellation policy is based on the original purchase time and original start date of the experience.

Standard cancellation policy:

Days before the experience is scheduled:

Within 24 hours of booking, or at least 14 days Full refund (excluding bank processing fees)

13 - 7 days  50% refund (excluding bank processing fees)

6 - 0 days No refund

We recommend that you take out insurance cover for cancellation adequate to cover. If the reason for your cancellation is covered under the terms of your insurance policy, you may be able to reclaim these charges. Please read the section on insurance.

3.3 Changes or Cancellation by us 

We reserve the right to cancel your experience. If your experience is cancelled by us, you can either have a refund of all monies paid or accept an alternative experience of comparable standard from us if we offer one (we will refund any price difference if the alternative is of a lower value).

3.4 Refunds and Complaints

If you should ever feel you need to make a complaint or request a refund on the experience you have attended, you must contact the experience provider in the first instance. (We recommend you send a copy of this correspondence to us to make us aware). It’s the responsibility of the Experience Provider to resolve the situation. The delivery and quality of an experience is solely the responsibility of Experience Provider and any issues must be handled directly between the guest and Experience Provider. Unmissable England reserves the right to not issue refunds.

4. Insurance 

We strongly recommend that you obtain appropriate insurance to cover any costs arising from late cancellation of your booking due to unforeseen circumstances as we are unable to offer refunds in this case.

5. Law and Jurisdiction 

These Terms and Conditions, together with our general Terms of Use, and any contract resulting from use of this website are governed by and shall be construed in accordance with English Law and any disputes shall be decided only by the English courts. Our Terms do not affect your statutory rights.

Terms of Use

By accessing or using our website, you agree to be bound by the provisions set out below and to use this site for lawful purposes only and in a manner consistent with any and all applicable law and regulation in any country in which you access this site.If you do not agree to be bound in this way, do not continue to access or use our website. 

We may modify these provisions at any time. Any such modifications are effective immediately from the time they are included on our website. 

You agree to review these provisions regularly to ensure you become aware of any modifications to them.

The terms of use below apply to your access to and use of any websites owned and/or operated by the Unmissable England Limited (“Unmissable England “we”/“our”/“us”), a national Destination Management Organisation specialising in experiential tourism. 

Accessing and/or using any part of this site constitutes your acceptance of these Terms of Use. 

We reserve from time to time the right to make amendments to these Terms of Use and your continued use of the site will constitute your acceptance of any changes made. Whilst we endeavour to ensure that the information on this site is correct, no warranty, express or implied, is given as to its accuracy and we accept no liability for any errors or omissions. 

We shall not be liable for any issues (including, without limitation, damages for loss of business or loss of profits) arising in contract, tort or otherwise from the use of or inability to use this site, or any material contained in it, or from any action or decision taken as a result of using this site or any such material. 

We accept no responsibility for any third party owned tools, products or content featured or made available to you on our site(s) or for any third party site(s) which our site(s) may link to via any hypertext links, banners, buttons or other such functionality. Such links to third party sites are provided for your convenience, with no warranty, express or implied, for the information provided in any third party sites. 

If any of these terms should be determined to be illegal, invalid or otherwise unenforceable by reason of the laws of any state or country in which these terms are intended to be effective, then to the extent and within the jurisdiction in which that term is illegal, invalid or enforceable, it shall be severed and deleted from the clause concerned and the remaining terms and conditions shall survive, remain in full force and effect and continue to be binding and enforceable. 

These Terms shall be governed by and construed in accordance with English law. 

1. Accuracy of Information 

Our website includes descriptions of products and services sourced from third party suppliers. Some suppliers may have additional terms and conditions relating to their products and services and we will bring these to your attention in the product description.

Please read any additional terms and conditions before completing your order. 

Whilst Unmissable England tries to ensure the accuracy of product descriptions and prices, we cannot accept responsibility if this is not the case and Unmissable England disclaims all warranties, express or implied, as to the accuracy of the information contained in any of the material on this website. 

Unmissable England shall not be liable for any loss or damage which may arise from the use of any of the information contained on this website or from any inadequacy of this website to meet your requirements. Bookings will only be accepted if there are no material errors in the description of the goods or their prices as advertised on this website. All items are subject to availability. We will inform you as soon as possible if the goods you have ordered are not available.

2. Security and Processing Personal Information

The internet is not a secure medium and privacy cannot be assured. We cannot accept any responsibility for any harm or damage you may experience or incur by sending personal or confidential information to us over the internet or by email. When providing Unmissable England with personal information we must tell you what it will be used for, who it may be shared with, how long we will retain it for and what rights you can exercise in respect of the information, including how to opt-out of receiving information.

3. Content 

We may remove any material from our website at any time. If you think that any material on any notice board or forum is offensive, infringes your rights or is otherwise inappropriate please contact us immediately.

4. Intellectual Property 

All website design, text, pictures, graphics and the selection and arrangement of them and all software compilations, coding, underlying source code, software and all other material on this website are copyright Unmissable England Limited unless otherwise acknowledged. 


Any material you upload, distribute, publish or otherwise disseminate via our website will be non-confidential and non-proprietary. We have the right to use, copy, upload, distribute, disclose, publish or otherwise disseminate any such material to any person for any purpose. We have the right to disclose your identity to a regulator and to any person who claims that any material you upload, distribute, publish or otherwise disseminate via our website infringes their rights. Infringement of our copyright in this website or the materials associated with this website may lead to criminal and/or civil sanctions in the UK, US and other countries. Permission is granted to you to electronically copy and to print hard copy portions of this website for the sole purpose of using this website as a research and information resource provided you agree not to change and/or delete any content, web design and/or layout contained in that material and acknowledge us (and any identified contributors) as authors of such material. Any other use of materials on this website including modification, distribution, or republication are strictly prohibited. If you believe that any content of our website in any way infringes intellectual property rights belonging to you or any third party, please contact us immediately. Any rights not expressly granted by us are reserved.

5. Links

You may link to our website homepage from a website owned and controlled by you in a way that is lawful and does not damage (or risk damage to) our reputation or take unfair advantage of it. We may withdraw linking permission without notice. You must not use any link to our homepage to suggest any association, approval or endorsement by us. You must not frame our website on any website. We do not accept any responsibility for the information practices of a website you are able to access through a link on our website. We make no representations about any other websites which you may access through links on our website. The inclusion of a link to a third party website contained on our website does not mean that we endorse that third party website.

6. Privacy Policy 

Read our privacy policy.

7. Cookies Policy 

Read our cookies policy.

8. Liability 

We shall have no liability to you for any loss or damage you may suffer if you enter into any contract as a result of viewing a third party website linked to our website. Neither we nor any of our affiliates, directors, employees or other representatives will be liable for losses arising out of or in connection with the use of and/or inability to use this website. We are only providing this website and its contents on an 'as is' basis. To the maximum extent permitted by law, we make no (and expressly disclaim all) representations, terms, conditions or warranties of any kind with respect to this website or its contents including without limitation warranties of satisfactory quality and fitness for a particular purpose. In addition, we do not represent or warrant that the information accessible from or via this website is accurate, complete or current. Materials on our website are commentary, not advice. We will not be liable for any losses arising out of reliance placed on any such materials by you, or any person informed of its contents. If you would like bespoke advice in relation to any matter, please contact us.

The limitations of liability in relation to this website apply to all damages of any kind, including (without limitation) compensatory, direct, indirect or consequential damages, loss of data, income or profit, loss of or damage to property and claims of third parties.

The limitations of liability in relation to this website do not limit our liability to the extent that it cannot be limited and/or excluded by applicable law.

Your use of our website is subject to English law. Any dispute and/or claim arising out of this website is subject to the non exclusive jurisdiction of the English Courts.

9. Copyright Notice

Unless otherwise stated, the copyright and any other rights in all material on this site are owned by us.

You are permitted to print and download extracts from this site on the following conditions:

  • Use of documents and related graphics on this site is for information and/or personal, non-commercial use only; 
  • Any copies of these pages saved on to disk or to any other storage medium may only be used for subsequent viewing purposes or to print extracts for personal, non-commercial use; 
  • No documents or related graphics on this site are to be modified in any way; 
  • Graphics on this site are not to be used separately from the accompanying text;
  • A copyright notice (© Unmissable England Limited 2021) must appear in all copies; 
  • No part of this site may be reproduced or stored in any other website without our prior written consent.

10. Distribution of Products (Experiences)

Our website provides information on experiences and tourism services. Unmissable England does not provide, own or control any of the tourism services and products that you can access through our website, such as Experiences or Accommodation. The Experiences are owned, controlled or made available by third parties (the “Experience Providers”).

Your interaction with any Experience Provider accessed through our website is at your own risk; Unmissable England is only responsible for the booking process and not the Experience itself. If anything should go wrong with your Experience you must contact the Experience Provider, then notify us.

Unmissable England hosts content, including prices, made available by or obtained from Experience Providers. Unmissable England is in no way responsible for the accuracy, timeliness or completeness of such content. 

11. Social Media

We have accounts on social media sites such as Twitter, LinkedIn, Facebook and Instagram. 

We welcome your comments or questions on our social media pages and we encourage open debate. However, we do ask that our followers adhere to certain good practices to ensure that our page complies with the law and regulations governing the Civil Service, and to create a welcoming environment for all of our followers. Therefore, we will remove comments that: 

  • Contain swearing, abusive, offensive or obscene language 
  • Make potentially libellous or defamatory statements 
  • Constitute spam or promote or advertise products except where it is for an event, publication or similar item that has direct relevance to us 
  • Contain material which is potentially confidential, commercially sensitive, or which may cause personal distress or loss 
  • Are designed to cause nuisance to the page administrator or other users.

We may remove any posts that violate the above rules without prior notice, and our decision will be considered final. We will not edit any of your comments.

12. Customer Feedback

We value your feedback and encourage guests to contact us when making a complaint or providing feedback to an Experience Provider. You can contact Unmissable England via our website at any time.

13. English Law

The present Terms of Use will be governed by English Law and any dispute will be resolved exclusively by the English courts. 

Our Terms of Use do not affect your statutory rights.

© Unmissable England Ltd 2021. All rights reserved. Date of issue: November 2020.

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